As the high street continues to decline, more and more fashion retailers invest heavily in their online presence. Shopping from the comfort of your own home is just so much easier, and the range of brands, designers and products is so vast. You can discover new and less well-known brands, order with a click of a button and have it delivered straight to your door. So convenient!  

As we all know, the choice of clothes out there can be overwhelming. That's why we’ve compiled for you our own list of the best and not necessarily well-known brands that we feel you can benefit from.  

Not Just a Label 

A popular platform for showcasing up-and-coming independent designers is also an online fashion marketplace where you can grab original pieces straight from the designers. 

SSENSE 

SSENSE is an online platform that combines luxury, independent and streetwear pieces. You can also schedule a shopping appointment or styling consultation with them. 

&Otherstories

Originally started as a beauty store quickly evolved into a fully grown fashion brand which offers high street favourite clothes, shoes, accessories and beauty products. 

Wolf & Badger 

Wolf & Badger is the shopping destination for independent brands, unique jewellery and much more. 

COS 

COS is considered as one of the fashion favourite labels, it offers reinvented classics and wardrobe essentials. COS has a particular aesthetic of minimalist and quality design. 

Monki 

Moniki mixes Scandi and Asian street style very well. Their clothes are both stylish and affordable. The brand aims to use only recycled and sustainably-resourced clothes by 2030.       

Superdry 

Superdry grew massively in popularity thanks to its signature Japanese-inspired graphics on jackets and jumpers. 

Last but not least... 

Ampour Online 

Ampour Online so far is our favourite pick, AmpourOnline is a baby in the fashion market - only 2 months old. They are a part of Aspirado Trading, a fashion wholesaler. They offer a great selection of well-made high fashion pieces: dresses and accessories for every occasion. 

Hope you liked our online fashion retailer picks?  Which are your favourite online shops? Let us know in the comment section below.